Oracle 1Z0-1032-26 : Oracle Responsys Marketing Platform 2026 Implementation Professional

  • Exam Code: 1Z0-1032-26
  • Exam Name: Oracle Responsys Marketing Platform 2026 Implementation Professional
  • Updated: Oct 03, 2026
  • Q & A: 74 Questions and Answers

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Oracle 1Z0-1032-26 Exam Syllabus Topics:

SectionObjectives
Topic 1: Audience Management- Data management and segmentation
  • 1. Profile lists and extensions
    • 2. Data imports and integrations
      • 3. Segmentation rules and filters
        Topic 2: Automation and Orchestration- Marketing automation workflows
        • 1. Event-based triggers
          • 2. Journey optimization
            • 3. Program Designer usage
              Topic 3: Campaign Management- Campaign creation and configuration
              • 1. Multichannel campaign orchestration
                • 2. Scheduling and activation
                  • 3. Email campaign setup
                    Topic 4: Message Design and Content- Email and template design
                    • 1. Dynamic content and personalization
                      • 2. Content testing and validation
                        • 3. Template creation and management
                          Topic 5: Deliverability and Compliance- Email deliverability management
                          • 1. Sender reputation management
                            • 2. Spam compliance and regulations
                              • 3. Unsubscribe and preference handling
                                Topic 6: Responsys Platform Overview- Core Architecture and Components
                                • 1. User roles and permissions
                                  • 2. Responsys account structure
                                    • 3. Navigation and setup basics
                                      Topic 7: Analytics and Reporting- Campaign performance analysis
                                      • 1. A/B testing analysis
                                        • 2. Reports and dashboards
                                          • 3. Email engagement metrics

                                            Oracle Responsys Marketing Platform 2026 Implementation Professional Sample Questions:

                                            Question #1

                                            The executive tearn loves your Insight reports, but has limited knowledge of the Responsys menus.
                                            As the Responsys Administrator, how can you provide a custom report that the team can easily access from the Insight menu?

                                            • A. Create the custom report and schedule it to be sent by email to the executive team every single day.
                                            • B. You can only access custom reports from the account folder. You must train the executives to navigate to the Report Library to locate and launch the report.
                                            • C. Create the custom report and save it to the Insight account folder. Add the report to the Default Dashboard, and tell the executives to view the report from the dashboard whenever they want to view the report.
                                            • D. Create the custom report and save it to the Insight account folder. Right-click to copy the link for the report. Send the link to the executive team and tell them to use it whenever they want to view the report.
                                            Reveal Solution  Discussion  0

                                            Correct Answer: D  🗳️

                                            Question #2

                                            For the email campaign you are designing in EMD, the first line of the HTML creative must include the first name of the subscriber. The first name attribute is FNAME and is located in the profile list that is called CONTACTS.
                                            Which option displays the correct RPL syntax?

                                            • A. $CONTACTS.FNAME
                                            • B. FNAME ($CONTACTS)
                                            • C. $ {CONTACTS.FNAME}
                                            • D. #FNAME. CONTACTS
                                            Reveal Solution  Discussion  0

                                            Correct Answer: A  🗳️

                                            Question #3

                                            Your client's email analyst advises you that recent reports show an increased soft-bounce rate of 6% for emails launched in the last 30 days. The analyst is worried about being flagged as having a bad reputation by some ISPs and wants you to suppress sending to soft-bounced addresses for the next 30 days.
                                            Which option should you use to handle the soft-bounce problem?

                                            • A. Create a filter of all soft-bounced addresses for the last three email launches, save it as a PET, and use that as a suppression table for all email campaigns for the month.
                                            • B. Take the latest CED report to locate all soft-bounced addresses. Run a Connect job to change the DELIVERABILITY_STATUS_ field to U for those addresses so that messages will no longer be sent to that email address.
                                            • C. When defining audiences for the next month, add criteria in Filter Designer to suppress all email addresses that have soft bounced in the last 30 days.
                                            • D. Manually change the DEVERABILITY_STATUS_ field to Undeliverable for any email that soft bounces.
                                            Reveal Solution  Discussion  0

                                            Correct Answer: C  🗳️

                                            Question #4

                                            The executive tearn loves your Insight reports, but has limited knowledge of the Responsys menus.
                                            As the Responsys Administrator, how can you provide a custom report that the team can easily access from the Insight menu?

                                            • A. Create the custom report and schedule it to be sent by email to the executive team every single day.
                                            • B. You can only access custom reports from the account folder. You must train the executives to navigate to the Report Library to locate and launch the report.
                                            • C. Create the custom report and save it to the Insight account folder. Add the report to the Default Dashboard, and tell the executives to view the report from the dashboard whenever they want to view the report.
                                            • D. Create the custom report and save it to the Insight account folder. Right-click to copy the link for the report. Send the link to the executive team and tell them to use it whenever they want to view the report.
                                            Reveal Solution  Discussion  0

                                            Correct Answer: D  🗳️

                                            Question #5

                                            After implementing and launching a campaign, you want to watch real-time opens and clicks in order to give a quick report to the executive management.
                                            Where should you retrieve these results and what step should you take to provide the management with the reporting information?

                                            • A. In the Campaign Workbook, use the Analyze Deliverability functionality. Select the Edit active links for this launch link and copy the URL and provide it to the management.
                                            • B. View a Live Report for the campaign. Click the Generate Distributable Live Report URL. Provide the URL to the management to facilitate access to the Live Report.
                                            • C. In the Campaign Workbook, in the Campaign Setting section, select the Edit active links for this launch link and copy the URL and then provide it to the management.
                                            • D. In the Program Designer, using the Analyze Report feature. Select the Edit active links for this launch link and copy the URL and provide it to the management.
                                            Reveal Solution  Discussion  0

                                            Correct Answer: A  🗳️

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