HP HP2-B110 : Selling HP Imaging and Printing Supplies

  • Exam Code: HP2-B110
  • Exam Name: Selling HP Imaging and Printing Supplies
  • Updated: Sep 03, 2026
  • Q & A: 69 Questions and Answers

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HP HP2-B110 Exam Syllabus Topics:

SectionObjectives
Topic 1: Selling HP Printing Solutions- Customer needs analysis
  • 1. Home office vs enterprise requirements
    • 2. Print volume and workload assessment
      - Value-based selling approach
      • 1. Print quality and reliability benefits
        • 2. Total cost of ownership (TCO)
          Topic 2: HP Supplies Differentiation- Original HP ink and toner advantages
          • 1. Warranty and reliability considerations
            • 2. Print yield and consistency
              - Counterfeit and non-HP supplies risks
              • 1. Print quality degradation
                • 2. Device damage risks
                  Topic 3: HP Imaging and Printing Portfolio Overview- HP printer and MFP product categories
                  • 1. Multi-function printers (MFPs)
                    • 2. Inkjet printing solutions
                      • 3. Laser printing solutions
                        - HP supplies ecosystem
                        • 1. PageWide and LaserJet supplies
                          • 2. Original HP cartridges
                            Topic 4: Channel and Sales Strategy- Customer retention strategies
                            • 1. Supplies replenishment programs
                              • 2. Subscription-based printing models
                                - Partner and reseller ecosystem
                                • 1. Authorized HP partners
                                  • 2. Distribution channels

                                    HP Selling HP Imaging and Printing Supplies Sample Questions:

                                    Question #1

                                    How can you increase the sales of supplies?

                                    • A. By joining the Planet Partner Program
                                    • B. By ending the printer life early
                                    • C. By increasing usage via understanding your customer needs
                                    • D. By reducing the price of the management tool
                                    Answer: C
                                    Question #2

                                    According to the 2013 Spencer Lab laser study how much more can non-HP toner cartridges cost over time, as compared with HP toner cartridges?

                                    • A. Up to 20%
                                    • B. Up to 90%
                                    • C. Up to 60%
                                    • D. Up to 70%
                                    Answer: A
                                    Question #3

                                    When might you get suspicious about a security label?

                                    • A. When the label is placed on the tear strip
                                    • B. When there is no color-flip and motion feature
                                    • C. When the label has a quick response (QR)
                                    • D. When the label is on a value Inkjet cartridge
                                    Answer: B
                                    Question #4

                                    Which design elements are always considered when HP designs a new cartridge? (Select two.)

                                    • A. Lowest cost per page
                                    • B. High availability
                                    • C. Ease of use
                                    • D. Manageability
                                    • E. HP warranty
                                    • F. Highest page yield
                                    Answer: C,D
                                    Question #5

                                    With which component must HP ink interact?

                                    • A. The HP transfer drum
                                    • B. Nozzle design
                                    • C. HP durable label paper
                                    • D. The driver software
                                    Answer: B

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